Kendell Lang (http://www.KendellLang.com) is a Social Media Keynote Speaker and Internet Marketing Specialist using proven Information Architecture to creatively and inexpensively find ways to achieve results. An automated social media marketing specialist in successful social network marketing for growth-oriented, Internet-savvy, E-Commerce-enabled, social networking websites. Strategic social media marketing techniques and automated social media broadcasting.
Sunday, September 26, 2010
Uncle Sam Wants Your Money - I Want Your Money Documentary
Set against the backdrop of today's headline - 67% of Americans don't approve of Obama's economic policies, the film takes a provocative look at our deeply depressed economy using the words and actions of Presidents Reagan and Obama and shows the marked contrast between Reaganomics and Obamanomics. The film contrasts two views of the role that the federal government should play in our daily lives using the words and actions of Ronald Reagan and Barack Obama. Two versions of the American dream now stand in sharp contrast. One views the money you earned as yours and best allocated by you; the other believes that the elite in Washington know how to best allocate your wealth. One champions the traditional American dream, which has played out millions of times through generations of Americans, of improving one's lot in life and even daring to dream and build big. The other holds that there is no end to the "good" the government can do by taking and spending other peoples' money in an ever-burgeoning list of programs. The documentary film I Want Your Money exposes the high cost in lost freedom and in lost opportunity to support a Leviathan-like bureaucratic state.Documentary Ray Griggs Want Your Money Entertainment
Monday, September 20, 2010
Top 10 Social Media Marketing Tips
Keyword Selection is Foundational:
Good content requires that you are strategically embedding high-quality
keywords across your content. What you think your keywords
are is irrelevant. Focus on what your customer uses to search for your
products or services. Ask yourself the question, “If I didn’t know my
company or product name, how would my prospective clients describe my
business/service/product in a Google search?”
GOAL: Identify the top five
(5) keywords which reflect how prospective clients describe your
business.
RESOURCES:
http://www.goodkeywords.com can help you refine your keyword list.
http://kendelllang.blogspot.com/search?q=keyword+selection gives
more detail around developing your keyword list.
Social Media Marketing CONTENT:
Content has been, currently is…and always will be KING!
If you don’t like writing or don’t believe you have time to invest, get over
it and realize that this is the single most important investment you’ll make
towards achieving your marketing goals. This is worth repeating…CONTENT is
the single most important component to your base website, your SEO strategy
and now your Social Media Optimization Strategy (SMO). Focus on producing
content which is fresh and unique every week. If you can’t commit to
producing new and updated content at least once a week, find someone who can
do that for you.
GOAL: Write a Press Release
about an event or newsworthy story, incorporating your keywords above
into the Title, the Summary Description, the Body and the About Us
section.
TIP: Make sure your “About
Us” section includes a link to your website.
Social Media Marketing Accounts:
Once you’ve identified your keywords and have written your killer CONTENT,
now you’re ready to post that content out on social networking websites.
Since there are over 500 social networking websites, you’re going to have to
decide where to invest your time and where you are going to want to post
your content. For immediate impact, we are providing two suggested social
networking websites per major category, so pick three (3) sites and go
create an account at each website:
Social Networking Category:
Social Bookmarking Category:
ii.
http://www.stumbleupon.com
Social Blogging Category:
Social Video Sharing Category:
ii.
http://www.dailymotion.com
Social Photo Sharing Category:
ii.
http://www.photobucket.com
Social Professional Networking Category:
Social Press Release Category:
i.
http://www.1888pressrelease.com
ii.
http://www.free-press-release.com
Post Your Content: Now that you’ve
selected your keywords, written your content and created your selected
Social Network accounts, now you are ready to post your content. Log in to
each of the accounts you just created and follow the instructions for
posting that content into each account. Since you’ve written a Press
Release, start by posting your press release to one of the Press Release
sites. After that, you can modify that content slightly and post it at one
of the Blogging sites, and finally at your last account.
GOAL: You want to be able to
quickly and efficiently post your content to three (3) social network
accounts you created in #3 above.
Commit to Outbound Marketing: As a
business owner promoting your products or service, you should focus on
pushing Content TO your social network accounts and writing content with a
goal of pulling traffic FROM your social networks TO your base website.
You want to EDUCATE…INSPIRE…ENGAGE with whatever content you are posting.
Always remember to include a compelling “call to action.” The goal is not
to build traffic for social networks, but to benefit from their traffic and
attract prospective clients to your website with compelling “calls to
action.”
GOAL: You want to publish
relevant and interesting content that attracts potential clients to
“click thru”
NOTE: It is going to feel
counter-intuitive, but you want to PUSH your content to social network
websites with the goal of PULLING viewers to your website.
Get Your Google Places: You need to
stake your claim to your physical address. Search engines are heavily
focusing on “Localized” search, so the more robust you make your Local
profile, the better you will rank. Enhance your listing
with keyword-rich content targeting the top keyword phrases prospective
consumers may use to find you.
GOAL: go to
http://www.google.com/places and register your business by location
RESOURCE:
http://www.worldclassid.com/page/google-local-maps provides a
step-by-step guide for how to claim your Google Maps Listing.
Get Referrals and Testimonials: Your
ranking in social networks or referral based social networking sites like
Yelp, Foursquare, Groupon or Living Social will be greatly improved by
having solid recommendations or testimonials. The more “reviews” you have
the higher you rank.
GOAL: get three clients to
write a recommendation and give you permission to post
Claim Your Social Name: Whether it
is a trademarked name, your service name, a branded product as a keyword or
your personal name, just like the domain name land rush…you are going to
want to “claim your name” as a social account name.
GOAL: You want to “preserve”
your brand, so get your name reserved at as many social networks as you
can.
RESOURCE:
www.WorldClassID.com has a comprehensive list of more than 500
social networks, and it’s all FREE.
It’s Not About Friends:
Here is where we depart from traditional marketing resources and we
encourage our business clients to modify their perspective about social
networks. Contrary to popular opinion, we discourage personal involvement
in social networks for business purposes. It is one thing to make a choice
to personally get involved in Facebook or other social communities. It is
entirely another matter if a dentist who gets paid to do patient procedures
is spending 4 hours a day on Facebook thinking that somehow that is going to
build his dental practice.
GOAL: encourage active movement
of prospective customers OFF the social networks and draw them TO your
website.
DO NOT Put Links On Your Website: We
have a focus on outbound message insertion into social networks with the
sole goal of pulling traffic back to our client’s websites. We do
everything possible to DISCOURAGE the posting of links to any of your social
networking websites. All this does is drive traffic AWAY from your website,
the exact opposite of your goal to draw traffic TO your website enabling
them to buy or engage with you.
Thursday, September 16, 2010
Friday is Constitution Day | Can You Amend The Constitution? Constitutional Restoration Act says YES!
President Obama campaigned on "change." America is realizing that the "change" we're seeing isn't the change we asked for and what the liberal elitists on the left really mean by "change" is "socialism." Call a spade a spade and look at the results of what we've gotten in the last 18 months. Things which two years ago were unthinkable are now reality. The previously unspeakable is now blatantly put forward with everything except an, "I dare you to stop me" challenge.
Taxpayers are finally fed-up with career-politicians' and their unconstitutional programs. They have been eagerly willing to consider any proposed solution. A popular proposal is to limit congressional terms. But what this nominal solution doesn't address are the underlying fundamental breaches of Constitutional authority. These breaches are why we need an Article V Constitutional Convention.
Term limits would require an amendment to the Constitution. What self-serving congressman would vote for an amendment to boot himself out of office? The only other means of changing the Constitution is through an Article V Constitutional Convention (aka "Con-Con").
The Constitution of the United States of America is the supreme law of the United States. The Constitution is the framework for the organization of the United States government and for the relationship of the federal government with the states, citizens, and all people within the United States.
The Constitution was adopted on September 17, 1787, by the Constitutional Convention in Philadelphia, Pennsylvania, and ratified by conventions in each U.S. state in the name of "The People". The Constitution has been amended twenty-seven times; the first ten amendments are known as the Bill of Rights.
The Constitution holds a central place in United States law and political culture. The handwritten original document penned by Jacob Shallus is on display at the National Archives and Records Administration in Washington, D.C.
The framers of the Constitution were aware that changes would be necessary if the Constitution was to endure as the nation grew. However, they were also conscious that such change should not be easy, lest it permit ill-conceived and hastily passed amendments. On the other hand, they also wanted to ensure that a rigid requirement of unanimity would not block action desired by the vast majority of the population. Their solution was a two-step process for proposing and ratifying new amendments.
Amending the Constitution is a two-part process: amendments must be proposed then ratified. Amendments can be proposed one of two ways. To date, all amendments, whether ratified or not, have been proposed by a two-thirds vote in each house of Congress. Over 10,000 constitutional amendments have been introduced in Congress since 1789; during the last several decades, between 100 and 200 have been offered in a typical congressional year. Most of these ideas never leave Congressional committee, and far fewer get proposed by the Congress for ratification.
Alternatively, if two-thirds of the state legislatures demand one, Congress must call for a constitutional convention, which would have the power to propose amendments. As no such convention has been called, it is unclear how one would work in practice. In two instances—reapportionment in the 1960s and a balanced federal budget during the 1970s and 1980s—attempts to use this process have come extremely close to triggering a constitutional convention. The apportionment debate of the 1960s fell only one state short of the required number of states.
There has only been one legitimate Con-Con in our history. In 1787, the Articles of Confederation went into convention for amending. The delegates, having no limits to their latitude to impose "change," deleted and re-wrote the document. Fortunately, those delegates were God-fearing men who had just defeated the British at great personal sacrifice.
The Philadelphia Convention of 1787 (also known as the Federal Convention or the Constitutional Convention) was a landmark in American and world history. Both its handiwork, the Constitution of the United States, and its example of a people's representatives using reason and experience to decide how to govern themselves had profound influence on subsequent experiments in government.
The convention met in the State House (now called Independence Hall) in Philadelphia from May 25 to September 17, 1787. Fifty-five delegates from twelve of the thirteen states (Rhode Island did not send delegates) took part in its deliberations.
Our present Constitution emerged by divine providence. America became a light on a hill, radiating strength, peace, prosperity, health, hope and countless miraculous technological advances to an oppressed world.
Article V provides: If two-thirds of state legislatures (34) pass Con-Con resolutions, one must be called. Eminent constitutional-scholars, past and present, have warned that once a Con-Con is triggered, there is no limiting it to specific amendments or stopping it. The delegates will have complete authority to ignore proposed amendments and make whatever "changes" they will -- even to scrap and replace our Constitution. But I find that this is actually misinformation about the inability to limit a Con-Con which in fact can be tightly structured so as to not open a proverbial can of worms.
(You can view "Beware Article V" on YouTube, a video with warnings by supposed constitutional-scholars, all of which conveniently ignore what I've described above as the two-step process for the proposal and then subsequent ratification.)
There is an ill-concieved notion being perpetuated that "the people" will somehow be unable to define who will be the delegates and the implied threats completely undermine the brilliance of what was created to deal with the very issues we now face. Those opposed to a Con-Con would have you resist this Constitutional provision out of fear that the Liberal media, special interest groups, lobbyists for multi-national corporations, international banking interests, socialists of every stripe will covet the opportunity to remake our Constitution in their own image. They also will reference veiled threats to a supposed "waiting in the wings is The New States Constitution, drafted with the Soviet Constitution and the U.N. Charter as templates."
A group of people have finally come to the conclusion that a Constitutional Convention is needed to address the undermining of the United States Constitution. It specifically safeguards against deleting or changing the original Constitution, but adds an amendment which will clarify ambiguities which have arisen as a result of judicial activism and misinterpretation of the original intent of the Constitution. It is a fascinating document and with the high level of involvement in conservative issues through the Tea Party, truly conservative Republicans, Independents, and other concerned individuals – this may be the way to bring our Country back to the ideals with which it was founded. I am going to sign this and forward to my state attorney general. In order to be successful, this process will require hundreds of thousands of people to make their determined stand, act on the paperwork and proceed to get this underway while the hearts and consciences of the American people are stirred up.
Please print the information from the link below and mail it to your own state’s Attorney General. I understand that this is going to be heavily marketed and promoted, so don’t be surprised if there are political attacks against this idea. Common sense will prevail and stay radically focused on the facts.
In order to adequately defend your position, you have to know why you believe what you believe and be able to (peacefully) argue your position in a compelling and fact-base manner.
This gives us the opportunity to do something positive and it will help counteract the fear and frustration which many people have felt as they have watched the deep failures of our leaders over many decades of intentional disruption of our country’s Constitution, its laws, its culture, and its values. It is time to do what we can to Take Back America.
Constitutional Restoration Act
Can You Make A Constitutional Amendment? CALL TO AMEND THE CONSTITUTION OF THE US THROUGH THE US CONSITUTIONAL CONVENTION III
CALL TO AMEND THE CONSTITUTION OF THE US THROUGH THE US CONSITUTIONAL CONVENTION III
http://www.usconstitutionalconventioniii.org/
Wednesday, September 15, 2010
The Truth About the Health Care Bill FACTS - What The Media Won't Tell You!
Myth 1: This is a universal health care bill.
Fact: The bill is neither universal health care nor
universal health insurance. According to the
Congressional Budget Office:
- Total uninsured in 2019 with no bill: 54 million
- Total uninsured in 2019 with Senate
bill: 24 million
Fact: This bill is almost identical to the plan
written by AHIP, the insurance company trade
association, in 2009.
The original Senate Finance Committee bill was authored
by a former Wellpoint vice president. Since Congress
released the first of its health care bills on October
30, 2009, health care stocks have risen 28.35%.
Myth 3: The bill will significantly bring
down insurance premiums for most Americans.
Fact: The bill will not bring down premiums
significantly, and certainly not the $2,500/year that
President Obama promised during his campaign.
Annual premiums in 2016: status quo / with
bill:
Small group market, single: $7,800 / $7,800
Small group market, family: $19,3oo / $19,200
Large Group market, single: $7,400 / $7,300
Large group market, family: $21,100 / $21,300
Individual market, single: $5,500 / $5,800
Individual market, family: $13,100 / $15,200
(The cost of premiums in the individual market goes
up somewhat due to subsidies and mandates of better
coverage. The CBO assumes that cost of individual
policies goes down 7-10%, and that people will buy more
generous policies.)
Myth 4: The bill will make health care
affordable for middle class Americans.
Fact: The bill will impose a financial hardship on
middle class Americans who will be forced to buy a
product that they can't afford to use.
A family of four making $66,370 will be forced to pay
$5,243 per year for insurance. After basic necessities,
this leaves them with $8,307 in discretionary income --
out of which they would have to cover clothing, credit
card and other debt, child care and education costs, in
addition to $5,882 in annual out-of-pocket medical
expenses for which families will be responsible.
Myth 5: This plan is similar to the
Massachusetts plan, which makes health care affordable.
Fact: Many Massachusetts residents forgo health care
because they can't afford it. A 2009 study by the state
of Massachusetts found that:
- 21% of residents forgo medical treatment because they
can't afford it, including 12% of children
- 18% have health insurance but can't
afford to use it
million people who are currently uninsured.
Fact: This bill will mandate that millions of people
who are currently uninsured purchase insurance from
private companies, or the IRS will collect up to 2% of
their annual income in penalties. Some will be assisted
with government subsidies.
Myth 7: You can keep the insurance you have
if you like it.
Fact: The excise tax will result in employers
switching to plans with higher co-pays and fewer covered
services.
Older, less healthy employees with employer-based health
care will be forced to pay much more in out-of-pocket
expenses than they do now.
Myth 8: The "excise tax" will encourage
employers to reduce the scope of health care benefits,
and they will pass the savings on to employees in the
form of higher wages.
Fact: There is insufficient evidence that employers
pass savings from reduced benefits on to employees.
Myth 9: This bill employs nearly every cost
control idea available to bring down costs.
Fact: This bill does not bring down costs and leaves
out nearly every key cost control measure, including:
- Public Option ($25-$110 billion)
- Medicare buy-in
- Drug re-importation ($19 billion)
- Medicare drug price negotiation ($300 billion)
- Shorter pathway to generic
biologics ($71 billion)
like Wal-Mart to provide insurance for their employees.
Fact: The bill was written so that most Wal-Mart
employees will qualify for subsidies, and taxpayers will
pick up a large portion of the cost of their coverage.
Myth 11: The bill "bends the cost curve" on health care.
Fact: "Bends the cost curve" is a misleading and
trivial claim, as the U.S. would still spend far more
for care than other advanced countries.
- In 2009, health care costs were 17.3% of GDP.
- Annual cost of health care in 2019, status quo:
$4,670.6 billion (20.8% of GDP)
- Annual cost of health care in 2019,
Senate bill: $4,693.5 billion (20.9% of GDP)
to insurance for Americans who are uninsured because of
a pre-existing condition.
Fact: Access to the "high risk pool" is limited and
the pool is underfunded. Only those who have been
uninsured for more than six months will qualify for the
high-risk pool. Only 0.7% of those without insurance now
will get coverage, and the Centers for Medicare and
Medicaid Services report estimates it will run out of
funding by 2011 or 2012.
Myth 13: The bill prohibits dropping people
in individual plans from coverage when they get sick.
Fact: The bill does not empower a regulatory body to
keep people from being dropped when they're sick. There
are already many states that have laws on the books
prohibiting people from being dropped when they're sick,
but without an enforcement mechanism, there is little to
hold the insurance companies in check.
Myth 14: The bill ensures consumers have
access to an effective internal and external appeals
process to challenge new insurance plan decisions.
Fact: The "internal appeals process" is in the hands
of the insurance companies themselves, and the
"external" one is up to each state.
Ensuring that consumers have access to "internal
appeals" simply means the insurance companies have to
review their own decisions. And it is the responsibility
of each state to provide an "external appeals process,"
as there is neither funding nor a regulatory mechanism
for enforcement at the federal level.
Myth 15: This bill will stop insurance
companies from hiking rates 30%-40% per year.
Fact: This bill does not limit insurance company rate
hikes. Private insurers continue to be exempt from
anti-trust laws, and are free to raise rates without
fear of competition in many areas of the country.
Myth 16: When the bill passes, people will
begin receiving benefits under this bill immediately
Fact: Most provisions in this bill, such as an end to
the ban on pre-existing conditions for adults, do not
take effect until 2014.
Six months from the date of passage, children could
not be excluded from coverage due to pre-existing
conditions, though insurance companies could charge more
to cover them. Children would also be allowed to stay on
their parents' plans until age 26. There will be an
elimination of lifetime coverage limits, a high risk
pool for those who have been uninsured for more than 6
months, and community health centers will start
receiving money.
Myth 17: The bill creates a pathway for
single payer.
Fact: Bernie Sanders' provision in the Senate bill
does not start until 2017, and does not cover the
Department of Labor, so no, it doesn't create a pathway
for single payer.
Obama told Dennis Kucinich that the Ohio
Representative's amendment is similar to Bernie Sanders'
provision in the Senate bill, and creates a pathway to
single payer. Since the waiver does not start until
2017, and does not cover the Department of Labor, it is
nearly impossible to see how it gets around the ERISA
laws that stand in the way of any practical state single
payer system.
Myth 18: The bill will end medical bankruptcy and
provide all Americans with peace of mind.
Fact: Most people with medical bankruptcies already
have insurance, and out-of-pocket expenses will continue
to be a burden on the middle class.
- In 2009, 1.5 million Americans declared bankruptcy
- Of those, 62% were medically related
- Three-quarters of those had health insurance
- The Obama bill leaves 24 million without
insurance
- The maximum yearly out-of-pocket limit for a
family will be $11,900 (PDF) on top of premiums
- A family with serious medical
problems that last for a few years could easily be
financially crushed by medical costs
Real health care reform is needed. But this bill falls
short of that on many levels.
Are You Confused About Social Networking?
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WorldClass Brand Management | 1155 Camino del Mar #521 | Del Mar | CA | 92014
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Social Media Marketing Health - You need solid social networking software to promote your business
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WorldClass Brand Management | 1155 Camino del Mar #521 | Del Mar | CA | 92014
|
Are You Confused About Social Networking?
Are You Confused About Social Networking?
|
WorldClass Brand Management | 1155 Camino del Mar #521 | Del Mar | CA | 92014
|